Title
Tailoring Infographics on Water Resources Through Iterative, User-Centered Design: A Case Study in the Peruvian Andes
Date Issued
01 February 2020
Access level
open access
Resource Type
journal article
Author(s)
Grainger S.
Ochoa-Tocachi B.F.
Antiporta J.
Dewulf A.
Imperial College London
Publisher(s)
Blackwell Publishing Ltd
Abstract
Effective communication and knowledge sharing across stakeholder groups (e.g., science, government, business, civil society, farmers, and the general public) are essential for more informed water resource management. Visualizations and graphics are powerful tools to engage diverse groups with unfamiliar information. Despite this potential, the design of visuals within applied science settings often does not involve end-user interaction or explicit consideration of their existing knowledge systems, perspective, requirements, and context of use. As a result, products are often difficult for users to understand and contextualize. While user interaction and the development of tailored visualizations is increasingly promoted as a potential remedy, limited empirical evidence exists that shows the potential impact and can guide the development of specific approaches. We piloted an iterative and user-centered design methodology toward the tailoring of infographic-style posters in the context of Peruvian water governance. To test whether tailoring demonstrably improves the perceived effectiveness of products, we designed three products that conveyed similar information but were tailored to three different audiences (an Andean agricultural, urban professional, and urban general). We then compared the tailored posters to those tailored to other audiences by means of interviews and user grading. We found that end-users perceive products that have undergone tailoring as more interesting, clearer, and more useful than products designed without explicit user consideration. Our findings indicate that identifying groups with shared characteristics and requirements is key for effective tailoring. Our research provides empirical evidence to support the incorporation of user-centered design methods in water resource management contexts.
Volume
56
Issue
2
Number
e2019WR026694
Language
English
OCDE Knowledge area
Oceanografía, Hidrología, Recursos hídricos
Scopus EID
2-s2.0-85081038846
Source
Water Resources Research
ISSN of the container
00431397
Sponsor(s)
The authors gratefully acknowledge the community of Huamantanga, the city of Lima, and their authorities who have provided important and constant consent and support to our fieldwork. We would also like to thank Žiga Kropivšek and colleagues at Soapbox communications Ltd for contributing their professional expertise during the poster design process. The authors also acknowledge the valuable support received from Bert De Bièvre, Katarzyna Cieslik, Katya Perez, and Luisa Sarapura Romero while conducting research activities in Peru. This study was supported by the UK Research and Innovation (UKRI) and the UK Department for International Development (grant NE/K010239/1). S. G. and B. O. T. were part of the “Science and Solutions for a Changing Planet” Doctoral Training Partnership (NERC grant NE/L002515/1). B. O. T. also acknowledges funding from an Imperial College President's PhD Scholarship. Natural Environment Research Council - NE/K010239/1, NE/L002515/1 - NERC Department for International Development, UK Government - DFID
Sources of information: Directorio de Producción Científica Scopus