Title
Factors Associated with the Adoption of Drones for Product Delivery in the Context of the COVID-19 Pandemic in Medellín, Colombia
Date Issued
01 September 2022
Access level
open access
Resource Type
journal article
Author(s)
Rodríguez-Correa P.A.
Patiño-Vanegas J.C.
Benjumea-Arias M.
Moreno-López G.
Instituto Tecnológico Metropolitano
Publisher(s)
MDPI
Abstract
This study aims to identify the factors associated with the adoption of drone delivery in Medellín, Colombia, in the context of the COVID-19 pandemic. For that purpose, it implemented the Diffusion of Innovation (DOI) theory and the Technology Acceptance Model (TAM), which have constructs that complement each other to determine the decision to accept a given technology. A survey was administered to 121 participants in order to validate the model proposed here, which is based on variables that reflect the perceived attributes and risks of this innovation and individuals’ characteristics. The results indicate that the factors Performance Risk, Compatibility, Personal Innovativeness, and Relative Advantage of Environmental Friendliness have the greatest influence on Intention to Use Drone Delivery (mediated by Attitude Towards Drone Delivery). This paper offers relevant information for the academic community and delivery companies because few other studies have investigated this topic. Additionally, the proposed technology adoption model can be a benchmark for other emerging economies in similar social, economic, and technological conditions.
Volume
6
Issue
9
Language
English
OCDE Knowledge area
Epidemiología
Scopus EID
2-s2.0-85138661629
Source
Drones
ISSN of the container
2504446X
Sponsor(s)
This project received external funding from the following universities Instituto Tecnológico Metropolitano, Institución Universitaria Escolme, and Institución Universitaria Marco Fidel Suárez (Medellín, Colombia). We would like to thank ITM Translation Agency for language editing the original manuscript.
Sources of information: Directorio de Producción Científica Scopus