The Retail sector has increased steadily internationally and this is reflected in the 5.7% growth in the top 250 global Retail companies which have benefited from the implementation and positioning of E-Commerce. In the Peruvian market is estimated that the Retail sector will grow by 4% this year and the increase in demand showed difficulties in distribution, causing the long delivery times of orders as a problem. For this reason, the proposal developed a distribution and transport model applying Lean Logistics, with a Cross-Docking system, and for the registration and tracking of orders the Bar Code Poka Yoke, with the aim of increasing the service level to 92% order delivery, reducing the time for Store Pickups by 48.71%. The effectiveness of the model was corroborated through a simulation that allows the company to be competitive in the market.